Santander

Product design - 2018

It allows to see the financial status, make banking transactions and contract products quickly to millions of users.

Alfredo Rodríguez Diseño UI UX Santander Alfredo Rodríguez Diseño UI UX Santander

Visual language

For any design project, it is crucial to determine the appropriate visual language. I started the redesign of Santander thinking about generating a scalable and versatile library of elements, to be applied in different Santander projects. Improving user experience and internal design processes. Currently, this library is used for all Santander projects.

Alfredo Rodríguez Diseño UI UX Santander Alfredo Rodríguez Diseño UI UX Santander

Onboarding

It is the opportunity to give a great first impression so that the main functions of the application are shown in an attractive and didactic way by means of illustration. Proving effectively the value of the product for users.

Alfredo Rodríguez Diseño UI UX Santander Alfredo Rodríguez Diseño UI UX Santander

Transfer money

The thinking behind the redesign of the transfer flow was to create an easier and faster way to transfer money. We introduced the list of recent contacts to the view to accelerate the process and save valuable time of the people when completing the form with the data of the recipient.

Alfredo Rodríguez Diseño UI UX Santander Alfredo Rodríguez Diseño UI UX Santander